
Sarah MacDonald
Partner, Digital Entertainment ,
Wiggin
United Kingdom
Sarah is a Partner in the Digital Entertainment team at Wiggin and heads the Advertising and Marketing group there. Her work in that sector, particularly in the area of sports sponsorship, has a natural cross-over with Wiggin’s Betting & Gaming team. Much of her time is spent advising operators and brands on the UK’s gambling advertising rules and what this means for high-value sponsorship arrangements.
Sessions